What’s up, Team! Welcome back to another episode of The Kaisa Show. This week, Mike is buzzin on True Classic Tees, and Kaisa is buzzin on her new anklet from the Jenny Bird jewelry brand. Then we dive into this week’s topic: Start Moving! Kaisa and Mike discuss the launch of Start Moving as a separate product for true beginners. They talk about the differences between Start Moving and Just Move, and describe the audience the program aims to reach – those who are just getting started, haven’t moved in a while, or are recovering from injury. Then, Kaisa touches on the mission behind Start Moving, and expands on her goal of reaching the beginner audiences often ignored by other fitness platforms to help them find the right starting place.
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